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Why do people play on-line games? An extended TAM with social influences and flow experience

EngineeringOnline GamingFlow ExperienceSocial InfluenceCommunicationPervasive GameOn-line GamesSocial MediaGame DesignOnline GamesUser ExperienceGamesExtended TamPerformance StudiesInteractive MarketingSocial ComputingHuman-computer InteractionVirtual CommunityArtsPlayer Experience