Are Nonfinancial Measures Leading Indicators of Financial Performance? An Analysis of Customer Satisfaction

Christopher D. Ittner, David F. Larcker

Journal of Accounting Research · 1998 · 1.6K citations · 23 references

Concepts

Abstract

Christopher D. Ittner, David F. Larcker, Are Nonfinancial Measures Leading Indicators of Financial Performance? An Analysis of Customer Satisfaction, Journal of Accounting Research, Vol. 36, Studies on Enhancing the Financial Reporting Model (1998), pp. 1-35

References

23