Multilateral alliances and innovation output: The importance of equity and technological scope

The Commitment-Trust Theory of Relationship Marketing

Robert M. Morgan, Shelby D. Hunt · Journal of Marketing · 1994 · 17.4K citations

Relationship Marketing, Customer Satisfaction, Media Marketing +15

Capitalism, Socialism and Democracy

Francis Fukuyama, Joseph A. Schumpeter · Foreign Affairs · 1997 · 15.5K citations

Democracy, Economic Institutions, Classical Sociology +13

Toward a knowledge‐based theory of the firm

Robert M. Grant · Strategic Management Journal · 1996 · 15.3K citations

Knowledge‐based Theory, Knowledge Creation, Education +20

Developing Buyer-Seller Relationships

F. Robert Dwyer, Paul H. Schurr, Sejo Oh · Journal of Marketing · 1987 · 7.8K citations

Negotiation, Customer Satisfaction, Consumer Research +16

Capitalism, Socialism and Democracy.

Joan Robinson, Joseph A. Schumpeter · The Economic Journal · 1943 · 6.6K citations

Democracy, Economic Liberalization, Political Economy +4