Using ski destination choice criteria to segment Finnish ski resort customers

Multivariate Data Analysis.

H. Herne, William W. Cooley, Paul R. Lohnes · Journal of the Royal Statistical Society Series A (General) · 1973 · 35.9K citations

Natural Sciences, Data Science, Categorical Data Analysis +13

Marketing the competitive destination of the future

Dimitrios Buhalis · Tourism Management · 2000 · 3.4K citations

Management, Marketing, Marketing Management +12

Application of the Theory of Planned Behavior to green hotel choice: Testing the effect of environmental friendly activities

Heesup Han, Li-Tzang Hsu, Chwen Sheu · Tourism Management · 2009 · 1.9K citations

Management, Hospitality Management, Tourism Management +12

Segmentation by motivation in rural tourism: A Korean case study

Duk‐Byeong Park, Yooshik Yoon · Tourism Management · 2008 · 705 citations

Business, Tourism Management, Market Segmentation +13

Temporal destination revisit intention: The effects of novelty seeking and satisfaction

SooCheong Jang, Ruomei Feng · Tourism Management · 2006 · 688 citations

Management, Marketing, Tourism Management +11