Concepedia

Black Friday and Cyber Monday: Understanding consumer intentions on two major shopping days

Esther Swilley, Ronald E. Goldsmith

Journal of Retailing and Consumer Services · 2012 · 100 citations · 51 references

DOIFull text

Open access

Concepts

References

51

Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology

Fred D. Davis · MIS Quarterly · 1989 · 64.5K citations

, , +15

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60.8K citations

, , +15

User Acceptance of Computer Technology: A Comparison of Two Theoretical Models

Fred D. Davis, Richard P. Bagozzi, Paul R. Warshaw · Management Science · 1989 · 25.4K citations

, , +11

SPSS and SAS procedures for estimating indirect effects in simple mediation models

Kristopher J. Preacher, Andrew F. Hayes · Behavior Research Methods, Instruments, & Computers · 2004 · 17.2K citations · Full text

, , +13

Accounting for common method variance in cross-sectional research designs.

Michael K. Lindell, David J. Whitney · Journal of Applied Psychology · 2001 · 7.8K citations

, , +17