Assessing determinants of organic food consumption using data from the German National Nutrition Survey II

The theory of planned behavior

Icek Ajzen · Organizational Behavior and Human Decision Processes · 1991 · 84.8K citations

Public Health, Behavioral Sciences, Psychology +10

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60.8K citations

Social Sciences, Educational Measurement, Econometrics +15

PLS-SEM: Indeed a Silver Bullet

Joe F. Hair, Christian M. Ringle, Marko Sarstedt · The Journal of Marketing Theory and Practice · 2011 · 20.9K citations

Business, Marketing, Marketing Management +15

Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 13K citations

Social Sciences, Educational Measurement, Econometrics +10

Mediation in experimental and nonexperimental studies: New procedures and recommendations.

Patrick E. Shrout, Niall Bolger · Psychological Methods · 2002 · 10.9K citations

Public Health, Biostatistics, Psychology +15