Shopper Decision Making is a cognitive process within consumer behavior research that identifies how individuals evaluate and select products at the point of purchase, distinguished by its focus on real-time, context-specific choices influenced by in-store stimuli and promotional cues.
434
Publications
31.7K
Citations
940
Authors
518
Institutions
Publications per year
2017–2026
130
Parents
Publications
434
On Making the Right Choice: The Deliberation-Without-Attention Effect
Ap Dijksterhuis, Maarten W. Bos, Loran F. Nordgren et al. · Science · 2006 · 1.1K citations
A motivation-based shopper typology.
Robert A. Westbrook, William C. Black · Journal of Retailing · 1985 · 665 citations
Management, Marketing, Psychology +11
1–5 of 434
Authors
940
- JJ
6
h-index
- KV
5
h-index
- JA
4
h-index
- JG
4
h-index
- DB
4
h-index
1–5 of 940
Institutions
518
HEC Montréal
Montreal, Canada
6 h-index
12 publications
840 citations
Cornell University
Ithaca, United States
6 h-index
6 publications
233 citations
University of Pennsylvania
Philadelphia, United States
6 h-index
8 publications
1.3K citations
Georgia Institute of Technology
Atlanta, United States
6 h-index
8 publications
2.5K citations
College of Business Administration
Riga, Latvia
5 h-index
6 publications
158 citations
Maastricht University
Maastricht, The Netherlands
5 h-index
5 publications
278 citations
University of Central Florida
Orlando, United States
5 h-index
7 publications
1K citations
University of Pittsburgh
Pittsburgh, United States
5 h-index
7 publications
1K citations
1–8 of 518
Venues
- Journal of Marketing
JM · 25 publications · 2.8K citations
21
h-index
- Journal of Retailing and Consumer Services
28 publications · 1.8K citations
20
h-index
- Journal of Retailing
15 publications · 3K citations
15
h-index
- International Journal of Retail & Distribution Management
16 publications · 935 citations
14
h-index
- Journal of Marketing Research
15 publications · 1.7K citations
14
h-index
1–5