Segmentation-Based Pricing is a revenue management strategy that belongs to the class of pricing models and is distinguished by its deliberate differentiation of prices across distinct customer segments based on their varying willingness to pay, enabling firms to maximize revenue through targeted price discrimination.
84
Publications
9.8K
Citations
178
Authors
130
Institutions
Publications per year
2017–2026
17
Variants
Segmented Pricing
Publications
84
1–5 of 84
Authors
178
- PC
3
h-index
- WA
3
h-index
- AG
3
h-index
- ME
2
h-index
- FS
2
h-index
1–5 of 178
Institutions
130
Rice University
Houston, United States
3 h-index
3 publications
1.3K citations
University of Toronto
Toronto, Canada
3 h-index
3 publications
132 citations
University of Michigan
Ann Arbor, United States
2 h-index
3 publications
554 citations
University of Groningen
Groningen, The Netherlands
2 h-index
2 publications
78 citations
University of Cambridge
Cambridge, United Kingdom
2 h-index
2 publications
34 citations
London Business School
London, United Kingdom
2 h-index
2 publications
34 citations
Western University
London, Canada
2 h-index
2 publications
133 citations
University of Southern California
Los Angeles, United States
2 h-index
2 publications
91 citations
1–8 of 130
Venues
- Journal of Marketing
JM · 5 publications · 3.3K citations
5
h-index
- European Journal of Operational Research
4 publications · 150 citations
4
h-index
- SSRN Electronic Journal
Repository · 4 publications · 74 citations
4
h-index
- Expert Systems with Applications
4 publications · 206 citations
4
h-index
- International Journal of Production Economics
3 publications · 210 citations
3
h-index
1–5