Scarcity Perception
Scarcity Perception is a psychological construct in consumer behavior theory that denotes the perceived limited availability of a product or opportunity, distinguishing it from objective scarcity by emphasizing subjective appraisals of rarity, time constraints, or exclusive access as drivers of impulsive purchase decisions.
163
Publications
9.4K
Citations
423
Authors
272
Institutions
Publications per year
2017–2026
87
Parents
163
Anuj Shah, Eldar Shafir, Sendhil Mullainathan · Psychological Science · 2015 · 410 citations
Heribert Gierl, Verena Huettl · International Journal of Research in Marketing · 2010 · 315 citations
History and Memory in Modern Ireland
Richard Doherty, Ian McBride · The Journal of Military History · 2002 · 235 citations
Humanities, History, Literature +16
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272
New York University
New York, United States
6 h-index
8 publications
789 citations

Cornell University
Ithaca, United States
5 h-index
5 publications
325 citations

University of Illinois at Springfield
Springfield, United States
4 h-index
5 publications
251 citations
Boston College
Boston, United States
3 h-index
3 publications
179 citations
The Ohio State University
Columbus, United States
3 h-index
6 publications
425 citations
Hebrew University of Jerusalem
Jerusalem, Israel
3 h-index
5 publications
82 citations
Arizona State University
Tempe, United States
3 h-index
3 publications
352 citations
Harvard University
Cambridge, United States
3 h-index
5 publications
485 citations
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5 publications · 437 citations
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5 publications · 423 citations
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4 publications · 242 citations
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3 publications · 512 citations
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3 publications · 106 citations
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