Reference Groups
Reference Groups is a consumer behavior construct denoting any real or symbolic social group that an individual uses as a standard of comparison for forming or modifying evaluations, attitudes, and purchase-related behaviors.
358
Publications
37.4K
Citations
628
Authors
302
Institutions
Publications per year
2017–2026
46
Parents
Children
Aspirational Reference GroupsComparative Reference GroupsIdentification With Reference GroupsInformational Reference GroupsMembership Reference GroupsNormative Reference GroupsReference Group AcceptanceReference Group CommunicationReference Group ConformityReference Group Effects On Brand Choice
358
Report of the task group on reference man
Annals of the ICRP · 1979 · 1.7K citations
Social Sciences, Organization Studies, Cognitive Psychology +8
1–5 of 358
628
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1–5 of 628
302
University of Washington
Seattle, United States
10 h-index
46 publications
5.6K citations
University of Illinois Urbana-Champaign
Urbana, United States
6 h-index
10 publications
1K citations
Duke University
Durham, United States
6 h-index
6 publications
4.3K citations
University of Wisconsin–Madison
Madison, United States
5 h-index
9 publications
7.9K citations
New York University
New York, United States
5 h-index
5 publications
1.1K citations

Lappeenranta-Lahti University of Technology
Lappeenranta, Finland
5 h-index
7 publications
418 citations
University of Iowa
Iowa City, United States
5 h-index
5 publications
338 citations

The University of Melbourne
Melbourne, Australia
4 h-index
6 publications
202 citations
1–8 of 302
9 publications · 210 citations
9
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JCR · 7 publications · 5.7K citations
7
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CCA · 7 publications · 917 citations
7
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6 publications · 279 citations
6
h-index
TRL · 6 publications · 172 citations
6
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1–5