Concepedia

Risto T. Salminen

RT

17

Publications

1.1K

Citations

17

H-Index

2000

Active since

Affiliations

Lappeenranta-Lahti University of Technology(Current)

Aston University

Loughborough University

Risto T. Salminen is an author at Lappeenranta-Lahti University of Technology specializing in marketing, management, and business.

Top concepts

MarketingManagementBusinessBusiness StrategyConsumer ResearchInternational MarketingMarketing StrategyMarketing InsightsMarketing ManagementStrategic Management

Publications per year

2000–2014

17

Publications

17

Key antecedents to “export” market-oriented behaviors: a cross-national empirical examination

John W. Cadogan, Nicola Jane Paul, Risto T. Salminen et al. · International Journal of Research in Marketing · 2001 · 205 citations

Marketing, Economics, International Marketing +10

Export Marketing, Interfunctional Interactions, and Performance Consequences

John W. Cadogan, Sanna Sundqvist, Risto T. Salminen et al. · Journal of the Academy of Marketing Science · 2005 · 122 citations

International Marketing, Interactive Marketing, Management +4

Strategic flexibilities and export performance

John W. Cadogan, Sanna Sundqvist, Kaisu Puumalainen et al. · European Journal of Marketing · 2012 · 99 citations

Export Flexibility Dimensions, International Marketing, Emo Behavior +19

Systematic review on B2B branding: research issues and avenues for future research

Joona Keränen, Kalle Piirainen, Risto T. Salminen · Journal of Product & Brand Management · 2012 · 84 citations

B2b Branding, Digital Marketing, Consumer Research +17

Basking in reflected glory: Using customer reference relationships to build reputation in industrial markets

Sabrina Helm, Risto T. Salminen · Industrial Marketing Management · 2010 · 81 citations

Customer Experience, Relationship Marketing, Customer Satisfaction +9

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