Jennifer Edson Escalas

Author

Vanderbilt University ORCID

Also Known As

Jennifer Edson Escalas, Jennifer Escalas, Jennifer Edson Escalas

Publications

8.2K

Citations

H-Index

Concepts

All Affiliations

Vanderbilt University Duke University University of Arizona University of Wisconsin–Milwaukee University of Wisconsin–Oshkosh

About

Jennifer Edson Escalas is an author at Vanderbilt University specializing in management, marketing, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	7	7	1.4K
2	Arts	3	3	185
3	Business	3	3	129
4	Education	2	2	72
5	Engineering	1	1	61

Jennifer Edson Escalas

Publications

7.8K

Citations

H-Index

Page 1

	Year	Citations
Self‐Construal, Reference Groups, and Brand Meaning Jennifer Edson Escalas, James R. Bettman Journal of Consumer Research	2005	1.9K
You Are What They Eat: The Influence of Reference Groups on Consumers’ Connections to Brands Jennifer Edson Escalas, James R. Bettman Journal of Consumer Psychology	2003	1.4K
IMAGINE YOURSELF IN THE PRODUCT : Mental Simulation, Narrative Transportation, and Persuasion Jennifer Edson Escalas Journal of Advertising Behavioral Decision MakingPersuasive TechnologyConsumer ResearchSimulation Video GameNarrative Transportation	2004	780
Narrative Processing: Building Consumer Connections to Brands Jennifer Edson Escalas Journal of Consumer Psychology	2004	736
Self‐Referencing and Persuasion: Narrative Transportation versus Analytical Elaboration Jennifer Edson Escalas Journal of Consumer Research	2007	681
Sympathy and Empathy: Emotional Responses to Advertising Dramas Jennifer Edson Escalas, Barbara B. Stern Journal of Consumer Research	2003	580
Connecting With Celebrities: How Consumers Appropriate Celebrity Meanings for a Sense of Belonging Jennifer Edson Escalas, James R. Bettman Journal of Advertising Celebrity ImageConsumer ResearchBrand StrategySocial InfluenceCommunication	2017	223
You Are What They Eat: The Infulence of Reference Groups on Consumers' Connections to Brands Jennifer Edson Escalas, James R. Bettman SSRN Electronic Journal	2003	194
Our possessions, our selves: Domains of self‐worth and the possession–self link Rosellina Ferraro, Jennifer Edson Escalas, James R. Bettman Journal of Consumer Psychology	2010	192
Understanding the Effects of Process-Focused versus Outcome-Focused Thought in Response to Advertising Jennifer Edson Escalas, Mary Frances Luce Journal of Consumer Research Behavioral Decision MakingConsumer StudyTargeted AdvertisingConsumer ResearchConsumer Attitude	2004	161

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