Concepedia

Profitability-based Segmentation

Profitability-Based Segmentation is a customer segmentation framework that categorizes customers according to their individual contribution to a firm’s profits, distinguished from other segmentation approaches by its exclusive reliance on financial performance metrics to identify and target high-value customer groups.

49

Publications

2.3K

Citations

126

Authors

77

Institutions

Publications per year

2017–2026

9

Variants

Profitability Segmentation

Parents

Publications

49

Customer segmentation and strategy development based on customer lifetime value: A case study

Su‐Yeon Kim, Taesoo Jung, Euiho Suh et al. · Expert Systems with Applications · 2005 · 337 citations

, , +17

Segmentation based on customer profitability — retrospective analysis of retail bank customer bases

Kaj Storbacka · Journal of Marketing Management · 1997 · 161 citations

, , +15

Intelligent profitable customers segmentation system based on business intelligence tools

Juho Lee, Sang Chan Park · Expert Systems with Applications · 2005 · 159 citations

, , +14

The commercial use of segmentation and predictive modeling techniques for database marketing in the Netherlands

Peter C. Verhoef, Penny Spring, Janny Hoekstra et al. · Decision Support Systems · 2003 · 128 citations

, , +16

Segmentation of stock trading customers according to potential value

Hee-Won Shin, So Young Sohn · Expert Systems with Applications · 2003 · 110 citations

, , +14

1–5 of 49

Authors

126

  1. DV
    Dirk Van den Poel

    Ghent University, Belgium

    2 publications · 72 citations

    2

    h-index

  2. MJ
    Marc J. Epstein

    Rice University, United States

    1 publications · 13 citations

    1

    h-index

  3. XW
    Xizhao Wang

    Shenzhen University, China

    1 publications · 14 citations

    1

    h-index

  4. PS
    Premaratne Samaranayake

    Western Sydney University, Australia

    1 publications · 22 citations

    1

    h-index

  5. ØH
    Øyvind Helgesen

    Norwegian University of Science and Technology, Norway

    1 publications · 26 citations

    1

    h-index

1–5 of 126

Institutions

77

  1. Erasmus University Rotterdam

    Rotterdam, The Netherlands

    2 h-index

    2 publications

    142 citations

  2. Ghent University

    Ghent, Belgium

    2 h-index

    3 publications

    130 citations

  3. Samsung (South Korea)

    Seoul, South Korea

    2 h-index

    2 publications

    447 citations

  4. K.N.Toosi University of Technology

    Tehran, Iran

    1 h-index

    2 publications

    30 citations

  5. Ghent University Hospital

    Ghent, Belgium

    1 h-index

    1 publications

    14 citations

  6. University of Alabama

    Tuscaloosa, United States

    1 h-index

    1 publications

    11 citations

  7. Universidad Pablo de Olavide

    Seville, Spain

    1 h-index

    1 publications

    39 citations

  8. University of Guelph

    Guelph, Canada

    1 h-index

    1 publications

    14 citations

1–8 of 77

Venues

  1. Expert Systems with Applications

    7 publications · 722 citations

    7

    h-index

  2. Journal of Service Research

    JSR · 2 publications · 149 citations

    2

    h-index

  3. DOAJ (DOAJ: Directory of Open Access Journals)

    Repository · 2 publications · 26 citations

    2

    h-index

  4. 2

    h-index

  5. Marketing Intelligence & Planning

    2 publications · 118 citations

    2

    h-index

1–5