Innovation Positioning
Innovation Positioning is a strategic academic concept that refers to the deliberate placement of a novel contribution within a research domain by identifying its unique intellectual, methodological, or empirical differentiation relative to existing work, thereby establishing its originality and advancing the frontier of knowledge in a specific field.
34
Publications
2.2K
Citations
82
Authors
59
Institutions
Publications per year
2017–2026
7
34
All the right moves: a guide to crafting breakthrough strategy
Choice Reviews Online · 2000 · 196 citations
Pilar Carbonell, Ana Isabel Rodríguez Escudero · International Journal of Research in Marketing · 2006 · 166 citations
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59

Monash University
Melbourne, Australia
1 h-index
1 publications
115 citations
University College London
London, United Kingdom
1 h-index
1 publications
42 citations

Nipissing University
North Bay, Canada
1 h-index
2 publications
56 citations
Krakow University of Economics
Krakow, Poland
1 h-index
2 publications
66 citations
HEC Paris in Qatar
Doha, Qatar
1 h-index
1 publications
12 citations

University of Calabria
Rende, Italy
1 h-index
2 publications
204 citations

University of Bologna
Bologna, Italy
1 h-index
3 publications
42 citations

University of Rome Tor Vergata
Rome, Italy
1 h-index
1 publications
25 citations
1–8 of 59
2 publications · 55 citations
2
h-index
2 publications · 186 citations
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CMR · 2 publications · 174 citations
2
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1 publications · 42 citations
1
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1 publications · 12 citations
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