Concepedia

Customer Data Protection

Customer Data Protection is a security framework that specifically governs the safeguarding of personally identifiable and transactional information of consumers in online retail environments through technical, organizational, and procedural measures to prevent unauthorized access, disclosure, or misuse.

31

Publications

2K

Citations

73

Authors

56

Institutions

Publications per year

2017–2026

18

Parents

Publications

31

Data Privacy: Effects on Customer and Firm Performance

Kelly D. Martin, Abhishek Borah, Robert W. Palmatier · Journal of Marketing · 2016 · 718 citations

, , +17

The Effect of a Data Breach Announcement on Customer Behavior: Evidence from a Multichannel Retailer

Ramkumar Janakiraman, Joon Ho Lim, Rishika Rishika · Journal of Marketing · 2017 · 223 citations

, , +16

Protecting the privacy and security of sensitive customer data in the cloud

Nancy J. King, V.T. Raja · Computer law & security review · 2012 · 154 citations

, , +12

Privacy-Aware Smart Metering: A Survey

Sören Finster, Ingmar Baumgart · IEEE Communications Surveys & Tutorials · 2015 · 145 citations

, , +17

The Perfect Match? A Closer Look at the Relationship between EU Consumer Law and Data Protection Law

Natali Helberger, Frederik Zuiderveen Borgesius, Agustín Reyna · ArXiv.org · 2025 · 111 citations · Full text

, , +14

1–5 of 31

Authors

73

  1. AK
    Ashutosh Kumar Singh

    National Institute of Technology Kurukshetra, India

    2 publications · 76 citations

    2

    h-index

  2. KK
    Kamaljeet Kaur

    National Institute of Technology Kurukshetra, India

    2 publications · 76 citations

    2

    h-index

  3. MJ
    Matthew J. Schneider

    Cornell University, United States

    2 publications · 84 citations

    2

    h-index

  4. YY
    Yan Yu

    University of Cincinnati, United States

    2 publications · 84 citations

    2

    h-index

  5. IB
    Ingmar Baumgart

    Karlsruhe Institute of Technology, Germany

    2 publications · 226 citations

    2

    h-index

1–5 of 73

Institutions

56

  1. University of Edinburgh

    Edinburgh, United Kingdom

    3 h-index

    3 publications

    132 citations

  2. SC Johnson (United States)

    Racine, United States

    2 h-index

    2 publications

    84 citations

  3. Cornell University

    Ithaca, United States

    2 h-index

    2 publications

    84 citations

  4. Drexel University

    Philadelphia, United States

    2 h-index

    2 publications

    84 citations

  5. University of Malta

    Msida, Malta

    2 h-index

    2 publications

    98 citations

  6. Ministry of Education, Universities and Research

    Rome, Italy

    2 h-index

    2 publications

    98 citations

  7. Rutgers, The State University of New Jersey

    New Brunswick, United States

    2 h-index

    2 publications

    84 citations

  8. Government of Haryana

    Gurgaon, India

    2 h-index

    2 publications

    76 citations

1–8 of 56

Venues

  1. IEEE Communications Surveys & Tutorials

    ComST · 2 publications · 226 citations

    2

    h-index

  2. International Journal of Big Data Management

    IJBDM · 2 publications · 98 citations

    2

    h-index

  3. International Journal of Research in Marketing

    IJRM · 2 publications · 74 citations

    2

    h-index

  4. Journal of Marketing

    JM · 2 publications · 941 citations

    2

    h-index

  5. Marketing Science

    2 publications · 56 citations

    2

    h-index

1–5