Concepedia

Channel Loyalty Analysis

Channel Loyalty Analysis is a methodological framework within channel performance analysis that systematically assesses the extent and determinants of sustained engagement and preference by customers or partners toward a specific distribution channel over time.

15

Publications

808

Citations

47

Authors

26

Institutions

Publications per year

2017–2026

9

Parents

Publications

15

How social media engagement leads to sports channel loyalty: Mediating roles of social presence and channel commitment

Joon Soo Lim, YoungChan Hwang, Seyun Kim et al. · Computers in Human Behavior · 2015 · 278 citations

, , +13

Investigating the influential factors of return channel loyalty in omni-channel retailing

Xun Xu, Jonathan E. Jackson · International Journal of Production Economics · 2019 · 96 citations

, , +16

A multi-group analysis of social media engagement and loyalty constructs between full-service and low-cost carriers in Hong Kong

C.K.M. Lee, Kam K.H. Ng, Hing Kai Chan et al. · Journal of Air Transport Management · 2018 · 67 citations · Full text

, , +14

Television: Back to the Future

Byron Sharp, Virginia Beal, Martin Collins · Journal of Advertising Research · 2009 · 55 citations

, , +17

Reviewer's communication style in YouTube product-review videos: does it affect channel loyalty?

Widia Resti Fitriani, Arif Budi Mulyono, Achmad Nizar Hidayanto et al. · Heliyon · 2020 · 47 citations · Full text

, , +15

1–5 of 15

Authors

47

  1. HK
    Hing Kai Chan

    University of Nottingham Ningbo China, China

    1 publications · 67 citations

    1

    h-index

  2. AW
    Amelie Winters

    Universität Trier, Germany

    1 publications · 21 citations

    1

    h-index

  3. AS
    Ahmad Saifalddin Abu-Alhaija

    Arab Open University, Saudi Arabia

    1 publications · 21 citations

    1

    h-index

  4. SH
    Seung Hyun Lee

    Yonsei University, South Korea

    1 publications · 14 citations

    1

    h-index

  5. AB
    Arif Budi Mulyono

    University of Indonesia, Indonesia

    1 publications · 47 citations

    1

    h-index

1–5 of 47

Institutions

26

  1. University of Indonesia

    Depok, Indonesia

    1 h-index

    4 publications

    188 citations

  2. Providence College

    Providence, United States

    1 h-index

    1 publications

    96 citations

  3. Lieux, Identités, eSpaces, Activités

    Corte, France

    1 h-index

    4 publications

    80 citations

  4. Bowling Green State University

    Bowling Green, United States

    1 h-index

    1 publications

    21 citations

  5. Pennsylvania State University

    State College, United States

    1 h-index

    1 publications

    21 citations

  6. Universität Trier

    Trier, Germany

    1 h-index

    2 publications

    42 citations

  7. Université de Corse Pascal Paoli

    Corte, France

    1 h-index

    4 publications

    80 citations

  8. East Carolina University

    Greenville, United States

    1 h-index

    2 publications

    28 citations

1–8 of 26

Venues

  1. Journal of Broadcasting & Electronic Media

    3 publications · 106 citations

    3

    h-index

  2. Technological Forecasting and Social Change

    1 publications · 40 citations

    1

    h-index

  3. Journal of Marketing Channels

    1 publications · 21 citations

    1

    h-index

  4. Journal of Broadcasting

    1 publications · 22 citations

    1

    h-index

  5. Journal of Business Research

    JBR · 1 publications · 21 citations

    1

    h-index

1–5