Journal of Marketing Channels

Sources of Supply Chain Disruptions, Factors That Breed Vulnerability, and Mitigating Strategies

Kathryn E. Stecke, Sanjay Kumar · 2009 · 334 citations

Management, Operations Management, Supply Chain Management +17

The Role of Logistics Leverage in Marketing Strategy

John T. Mentzer, Lisa Williams · 2001 · 144 citations

Business, Marketing, Marketing Management +10

Investigating Dimensionality of Multichannel Retailer's Cross-Channel Integration Practices and Effectiveness: Shopping Orientation and Loyalty Intention

Hyun‐Hwa Lee, Jihyun Kim · 2010 · 117 citations

Business, Marketing, Marketing Management +17

Domains of Digital Marketing Channels in the Sharing Economy

Thomas Martin Key · 2017 · 108 citations

Business, Marketing, Marketing Management +13

Chains Within Chains:

Jeffrey L. Bradach · 1995 · 91 citations

Business, Marketing, Organization Studies +5