Concepedia

YoungChan Hwang

YH

2

Publications

341

Citations

2

H-Index

2015

Active since

Affiliations

Korea Educational Broadcasting System(Current)

Syracuse University

YoungChan Hwang is an author at Korea Educational Broadcasting System specializing in consumer engagement, social influence, and fan engagement.

Top concepts

ArtsManagementSocial MediaCommunicationFan EngagementSocial InfluenceConsumer EngagementMarketingTelevisionFan Loyalty

Publications per year

2015–2015

2

Publications

2

How social media engagement leads to sports channel loyalty: Mediating roles of social presence and channel commitment

Joon Soo Lim, YoungChan Hwang, Seyun Kim et al. · Computers in Human Behavior · 2015 · 269 citations

Customer Satisfaction, Fan Loyalty, Social Media +13

The impact of engagement motives for social TV on social presence and sports channel commitment

YoungChan Hwang, Joon Soo Lim · Telematics and Informatics · 2015 · 72 citations

Social Media, Performance Studies, Interpersonal Communication +13

Rows per page

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