J.B.E.M. Steenkamp

Using Item Response Theory to Measure Extreme Response Style in Marketing Research: A Global Investigation

Martijn G. de Jong, J.B.E.M. Steenkamp, Jean‐Paul Fox et al. · Journal of Marketing Research · 2008 · 270 citations

Education, Marketing, Marketing Management +17

Quality guidance: A consumer-based approach to food quality improvement using partial least squares

J.B.E.M. Steenkamp, J.C.M. van Trijp · European Review of Agricultural Economics · 1996 · 250 citations

Agriculture, Food Science, Quality Management +11

Development and cross-cultural validation of a short form of CSI as a measure of optimum stimulation level

J.B.E.M. Steenkamp, Hans Baumgartner · International Journal of Research in Marketing · 1995 · 245 citations

Social Sciences, Educational Measurement, Psychology +8

Multi-Group Latent Variable Models for Varying Numbers of Items and Factors with Cross-National and Longitudinal Applications

Hans Baumgartner, J.B.E.M. Steenkamp · Marketing Letters · 1998 · 123 citations

Education, Educational Assessment, Educational Measurement +14

An investigation into the joint effects of trust and dependence on relationship commitment.

Inge Geyskens, J.B.E.M. Steenkamp · Socio-Environmental Systems Modeling · 1995 · 93 citations · Full text

Social Sciences, Social Psychology, Interpersonal Relationships +11