Anna Torres - Concepedia

Author

Anna Torres

Universitat Pompeu Fabra ORCID

Also Known As

Anna Torres, Torres, Anna

Publications

761

Citations

H-Index

Concepts

All Affiliations

Universitat Pompeu Fabra University of Groningen Universidad Carlos III de Madrid University of Minho Universidade Católica Portuguesa

About

Anna Torres is an author at Universitat Pompeu Fabra specializing in management, marketing, and brand awareness.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	10	10	717
2	Business	5	5	499
3	Arts	1	1	43
4	Engineering	1	1	26
5	Law	1	1	27

Anna Torres

Publications

734

Citations

H-Index

Page 1

	Year	Citations
Generating global brand equity through corporate social responsibility to key stakeholders Anna Torres, Tammo H.A. Bijmolt, Josep A. Tribó, International Journal of Research in Marketing Socially Responsible ProductBrand EquityBrand ManagementBusinessBrand Development	2012	317
Customer satisfaction and brand equity Anna Torres, Josep A. Tribó Journal of Business Research Customer SatisfactionBrand EquityManagementBusinessBrand Development	2010	115
Brand logo design: examining consumer response to naturalness Joana César Machado, Leonor Vacas de Carvalho, Anna Torres, Journal of Product & Brand Management Brand Logo DesignNatural Logo DesignConsumer ResearchBrand StrategyLogo Design	2015	79
Assessing brand image through communalities and asymmetries in brand-to-attribute and attribute-to-brand associations Anna Torres, Tammo H.A. Bijmolt European Journal of Operational Research MarketingBrand PerceptionSocial IdentityAdvertisingPersonal Branding	2008	51
Simulating the Cinema Market: How Cross‐Cultural Differences in Social Influence Explain Box Office Distributions Thijs Broekhuizen, Sebastiano A. Delre, Anna Torres Journal of Product Innovation Management Cultural ConsumptionFilm StudyCross‐cultural DifferencesConsumer ResearchSocial Influence	2011	43
Marking your trade: Cultural factors in the prolongation of trademarks Valentyna Melnyk, Marco S. Giarratana, Anna Torres Journal of Business Research CultureAdvertisingTrademarkPersonal BrandingManagement	2013	27
Dual scaling and correspondence analysis of preferences, paired comparisons and ratings Anna Torres, Michael Greenacre International Journal of Research in Marketing MarketingEngineeringCorrespondence AnalysisBehavioral Decision MakingPreference Learning	2002	26
Uncertainty avoidance and the exploration-exploitation trade-off Thijs Broekhuizen, Marco S. Giarratana, Anna Torres European Journal of Marketing Behavioral Decision MakingFirm PerformanceBrand StrategyInnovation ManagementUncertainty Avoidance	2017	26
Same design, same response? Investigating natural designs in international logos Anna Torres, Joana César Machado, Leonor Vacas de Carvalho, Journal of Product & Brand Management Consumer UncertaintyCultural HeritageBrand StrategyConsumer ResearchSocial Sciences	2019	19
Perceptual mapping of multiple variable batteries by plotting supplementary variables in correspondence analysis of rating data Anna Torres, Michel van de Velden Food Quality and Preference Cognitive ScienceSupplementary VariablesMultiple Variable BatteriesRating DataStatistics	2005	17

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