Concepedia
Statistics
Publications
10
Citations
819
H-Index
Active since
2006
Affiliations
University of Groningen(Current)
Bocconi University
Arizona State University
Montpellier Business School
Sebastiano A. Delre is an author at University of Groningen specializing in marketing, economics, and social influence.
Publications per year
2006–2022
Will It Spread or Not? The Effects of Social Influences and Network Topology on Innovation Diffusion
Sebastiano A. Delre, Wander Jager, Tammo H.A. Bijmolt et al. · Journal of Product Innovation Management · 2010 · 246 citations
Management, Economics, Marketing +17
Diffusion dynamics in small-world networks with heterogeneous consumers
Sebastiano A. Delre, Wander Jager, Marco A. Janssen · Computational and Mathematical Organization Theory · 2006 · 212 citations
Engineering, Economics, Marketing +12
Targeting and timing promotional activities: An agent-based model for the takeoff of new products
Sebastiano A. Delre, Wiebke Jäger, Tammo H.A. Bijmolt et al. · Journal of Business Research · 2007 · 187 citations
Management, Marketing, Marketing Management +16
The Effects of Shared Consumption on Product Life Cycles and Advertising Effectiveness: The Case of the Motion Picture Market
Sebastiano A. Delre, Thijs Broekhuizen, Tammo H.A. Bijmolt · Journal of Marketing Research · 2015 · 45 citations · Full text
Business, Economics, Marketing +16
Simulating the Cinema Market: How Cross‐Cultural Differences in Social Influence Explain Box Office Distributions
Thijs Broekhuizen, Sebastiano A. Delre, Anna Torres · Journal of Product Innovation Management · 2011 · 43 citations · Full text
Social Sciences, Economics, Film Studies +12
1–5 of 10