Sang Jin Kim

Chatbot e-service and customer satisfaction regarding luxury brands

Minjee Chung, Eunju Ko, Heerim Joung et al. · Journal of Business Research · 2018 · 938 citations

Business, Information Systems, Marketing +14

Sustainable marketing activities of traditional fashion market and brand loyalty

Jaesuk Jung, Sang Jin Kim, Kyung Hoon Kim · Journal of Business Research · 2020 · 231 citations

Business, Marketing, Marketing Management +16

Parasocial relationship effects on customer equity in the social media context

Chun Lin Yuan, Juran Kim, Sang Jin Kim · Journal of Business Research · 2016 · 221 citations

Business, Marketing, Marketing Management +12

Sustainable fashion index model and its implication

Huanzhang Wang, Honglei Liu, Sang Jin Kim et al. · Journal of Business Research · 2018 · 84 citations

Arts, Sustainability Management, Brand Management +11

Impact of COVID-19 pandemic upon fashion consumer behavior: focus on mass and luxury products

Wonbae Pang, Jisu Ko, Sang Jin Kim et al. · Asia Pacific Journal of Marketing and Logistics · 2021 · 72 citations

Business, Marketing, Marketing Management +17