Concepedia

Author

Wonbae Pang

Yonsei UniversityORCID

Also Known As

Wonbae Pang

6

Publications

82

Citations

2

H-Index

19

Concepts

All Affiliations

Yonsei University
WP

About

Wonbae Pang is an author at Yonsei University specializing in luxury branding, brand equity, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

71

2

Management

1

1

71

3

Public Health

1

1

71

4

Marketing

1

1

71

5

Brand Building

1

1

71

Wonbae Pang

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2

Publications

82

Citations

2

H-Index

YearCitations

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