Concepedia
Statistics
Publications
21
Citations
988
H-Index
17
Active since
2008
Affiliations
Tel Aviv University(Current)
University of Haifa
Hebrew University of Jerusalem
Stony Brook University
Chinese University of Hong Kong
Yael Steinhart is an author at Tel Aviv University specializing in social sciences, psychology, and marketing.
Publications per year
2008–2021
Need for Cognitive Closure, Risk Aversion, Uncertainty Changes, and Their Effects on Investment Decisions
David Disatnik, Yael Steinhart · Journal of Marketing Research · 2014 · 129 citations
Business, Economics, Finance +14
The effect of an environmental claim on consumers' perceptions about luxury and utilitarian products
Yael Steinhart, Ofira Ayalon, Hila Puterman · Journal of Cleaner Production · 2013 · 101 citations
Business, Marketing, Marketing Management +14
Effects of product type and contextual cues on eliciting naive theories of popularity and exclusivity
Yael Steinhart, Michael A. Kamins, David Mazursky et al. · Journal of Consumer Psychology · 2014 · 94 citations
Business, Marketing, Marketing Management +16
Making-the-Product-Happen: A Driver of Crowdfunding Participation
David Zvilichovsky, Yael Steinhart · Journal of Interactive Marketing · 2017 · 92 citations
Public Affairs, Economics, Entrepreneurship +9
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart et al. · Journal of Consumer Research · 2014 · 80 citations
Social Sciences, Psychology, Social Psychology +13
1–5 of 21