Concepedia

Claire-Lise Ackermann

CA

12

Publications

514

Citations

11

H-Index

2013

Active since

Affiliations

École Supérieure de Commerce de Rennes(Current)

Université Sorbonne Paris Nord

Business France

Centre National de la Recherche Scientifique

Université Bourgogne Franche-Comté

Claire-Lise Ackermann is an author at École Supérieure de Commerce de Rennes specializing in marketing, management, and consumer behavior.

Top concepts

MarketingManagementConsumer BehaviorConsumer ResearchBusinessPsychologyAdvertisingSocial SciencesBehavioral ScienceBehavioral Economics

Publications per year

2013–2023

12

Publications

12

Understanding omni-channel shopping value: A mixed-method study

Élodie Huré, Karine Picot-Coupey, Claire-Lise Ackermann · Journal of Retailing and Consumer Services · 2017 · 251 citations

Digital Marketing, Management, Consumer Research +7

Consumer innovativeness, perceived innovation and attitude towards “neo-retro”-product design

Laurence Fort‐Rioche, Claire-Lise Ackermann · European Journal of Innovation Management · 2013 · 46 citations

Consumer anticipation: antecedents, processes and outcomes

Tunyaporn Vichiengior, Claire-Lise Ackermann, Adrian Palmer · Journal of Marketing Management · 2019 · 41 citations · Full text

Customer Satisfaction, Consumer Uncertainty, Behavioral Decision Making +17

The contribution of implicit cognition to the Theory of Reasoned Action Model: a study of food preferences

Claire-Lise Ackermann, Adrian Palmer · Journal of Marketing Management · 2014 · 35 citations

The role of brand innovativeness on attitudes towards new products marketed by the brand

Blandine Hetet, Claire-Lise Ackermann, Jean‐Pierre Mathieu · Journal of Product & Brand Management · 2019 · 35 citations

Innovation Evaluation, Innovation Adoption, Consumer Research +21

Rows per page

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