Concepedia

Author

Roscoe Hightower

Florida Agricultural and Mechanical University

Also Known As

R Hightower, ROSCOE HIGHTOWER, Roscoe Hightower, Roscoe Hightower, Jr.

19

Publications

1.1K

Citations

6

H-Index

51

Concepts

All Affiliations

Florida Agricultural and Mechanical UniversityFlorida State University
RH

About

Roscoe Hightower is an author at Florida Agricultural and Mechanical University specializing in marketing, management, and business.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

3

3

519

2

Management

3

3

519

3

Engineering

1

1

22

4

Health Sciences

1

1

574

5

Social Sciences

1

1

22

Roscoe Hightower

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5

Publications

1.1K

Citations

5

H-Index

YearCitations

Investigating the role of the physical environment in hedonic service consumption: an exploratory study of sporting events

Roscoe Hightower, Michael K. Brady, Thomas L. Baker

Journal of Business Research

2002

574

A cross‐sectional test of the effect and conceptualization of service value

J. Joseph Cronin, Michael K. Brady, Richard R. Brand,

Journal of Services Marketing

1997

471

Valued product attributes in an emerging market: a comparison between French and Malaysian consumers

G. Tomas M. Hult, Bruce D. Keillor, Roscoe Hightower

Journal of World Business

2000

29

Investigating the green Leadership in Energy and Environmental Design (LEED) servicescape scale in Brazil

Roscoe Hightower

Construction Innovation

2013

22

An Evaluation of the Role of Marketing in Public Transit Organizations

J. Joseph Cronin, Roscoe Hightower

Journal of Public Transportation

2004

19

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