Concepedia

William Rudelius

WR

13

Publications

579

Citations

12

H-Index

1972

Active since

Affiliations

University of Minnesota(Current)

University of Minnesota System

Agricultural Marketing Service

William Rudelius is an author at University of Minnesota specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingConsumer ResearchSales ManagementProduct ManagementBusiness StrategyTechnology TransferMarketing ManagementStrategic Management

Publications per year

1972–2001

13

Publications

13

How Involving More Functional Areas Within a Firm Affects the New Product Process

Linda Rochford, William Rudelius · Journal of Product Innovation Management · 1992 · 136 citations

Business Intelligence, Information Sharing, Innovation Management +22

New product development process: Stages and successes in the medical products industry

Linda Rochford, William Rudelius · Industrial Marketing Management · 1997 · 106 citations

Consumer-driven Product Development, Industrial Design, Product Lifecycle +13

Sales Force Activities and Marketing Strategies in Industrial Firms: Relationships and Implications

James Cross, Steven W. Hartley, William Rudelius et al. · Journal of Personal Selling and Sales Management · 2001 · 59 citations · Full text

Sales Force Activities, Industrial Firms, Market Development +14

What Industrial Purchasers See as Key Ethical Dilemmas

William Rudelius, Rogene A. Buchholz · Journal of Purchasing and Materials Management · 1979 · 56 citations

Sales Ethics, Ethical Dilemma, Industrial Purchasers See +5

Ethics in industrial selling: How product and service salespeople compare

Alan J. Dubinsky, Thomas N. Ingram, William Rudelius · Journal of the Academy of Marketing Science · 1985 · 42 citations

Sales Ethics, Industrial Selling, Sales Management +6

Rows per page

1–5 of 13