Wanyi Zheng

The Faces of Success: Beauty and Ugliness Premiums in e-Commerce Platforms

Ling Peng, Geng Cui, Yuho Chung et al. · Journal of Marketing · 2020 · 176 citations

Social Sciences, Marketing, Marketing Management +16

Current advances and future perspectives of MXene-based electromagnetic interference shielding materials

Lei Wang, Jiawei Cheng, Yixuan Zou et al. · Advanced Composites and Hybrid Materials · 2023 · 135 citations

Natural Sciences, Materials Engineering, Materials Science +11

The Effect of Slow Motion Video on Consumer Inference

Yunlu Yin, Jayson S. Jia, Wanyi Zheng · Journal of Marketing Research · 2021 · 51 citations

Business, Marketing, Marketing Management +17

Stars versus Bars: How the Aesthetics of Product Ratings “Shape” Product Preference

He Jia, Echo Wen Wan, Wanyi Zheng · Journal of Consumer Research · 2022 · 24 citations · Full text

Arts, Marketing, Marketing Management +13

The importance of being earnest: Mandatory vs. voluntary disclosure of incentives for online product reviews

Geng Cui, Yuho Chung, Ling Peng et al. · Journal of Business Research · 2021 · 23 citations

Business, Marketing, Marketing Management +11