Concepedia

Pallab Sikdar

PS

9

Publications

331

Citations

9

H-Index

2013

Active since

Affiliations

Bharatiya Vidya Bhavan(Current)

Birla Institute of Technology, Mesra

Indian Institute of Management Ahmedabad

Guru Gobind Singh Indraprastha University

Pallab Sikdar is an author at Bharatiya Vidya Bhavan specializing in management, business, and marketing.

Top concepts

BusinessManagementMarketingConsumer ResearchDigital MarketingCustomer SatisfactionFinanceFintechConsumer BehaviorPurchase Intention

Publications per year

2013–2022

9

Publications

9

Spreading love through fan page liking: A perspective on small scale entrepreneurs

Chetna Kudeshia, Pallab Sikdar, Arun Mittal · Computers in Human Behavior · 2015 · 107 citations

Entrepreneurial Phenomenon, Social Media, Startup Ecosystem +9

Online banking adoption

Pallab Sikdar, Munish Makkad · International Journal of Bank Marketing · 2015 · 99 citations

Customer Satisfaction, Digital Marketing, Consumer Research +21

Drivers of satisfaction and usage continuance in e-grocery retailing: a collaborative design supported perspective

Amresh Kumar, Pallab Sikdar, Manali Gupta et al. · Journal of Research in Interactive Marketing · 2022 · 36 citations

Customer Satisfaction, Collaborative Design, Digital Marketing +26

E-Retail Adoption in Emerging Markets

Amresh Kumar, Pallab Sikdar, Md. Moddassir Alam · International Journal of E-Business Research · 2016 · 23 citations

Innovation Adoption, Digital Marketing, Consumer Research +21

Payment Bank: A Catalyst for Financial Inclusion

Pallab Sikdar, Amresh Kumar · Asia-Pacific Journal of Management Research and Innovation · 2016 · 17 citations

Payment Banks, Financial Institutions, Inclusion Goals +16

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