Concepedia
Statistics
Publications
9
Citations
316
H-Index
Active since
1979
Affiliations
University of Baltimore(Current)
University of Miami
Miami University
Michael V. Laric is an author at University of Baltimore specializing in marketing, business, and management.
Publications per year
1979–2014
Value chains in health care
Dennis A. Pitta, Michael V. Laric · Journal of Consumer Marketing · 2004 · 62 citations
Management, Marketing, Supply Chain Management +11
Customers' relational models as determinants of customer engagement value
Velitchka D. Kaltcheva, Anthony Patino, Michael V. Laric et al. · Journal of Product & Brand Management · 2014 · 58 citations
Business, Marketing, Marketing Management +11
From best practice to best fit: understanding and navigating wicked problems in international development
Ben Ramalingam, Michael V. Laric, J Primrose · 2014 · 53 citations
Social Sciences, Development Studies, International Management +10
Consumer (Mis)Perceptions and usage of Third Party Certification Marks, 1972 and 1980: Did Public Policy have an Impact?
Michael V. Laric, Dan Sarel · Journal of Marketing · 1981 · 45 citations
Business, Marketing, Public Policy +8
A framework for strategic industrial pricing
Subhash C. Jain, Michael V. Laric · Industrial Marketing Management · 1979 · 28 citations
Business, Business Economics, Economics +12
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