Concepedia

Roger Dickinson

RD

21

Publications

991

Citations

16

H-Index

1983

Active since

Affiliations

The University of Texas at Arlington(Current)

Michigan State University

Missouri Western State University

University of Hartford

Roger Dickinson is an author at The University of Texas at Arlington specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingConsumer ResearchBusiness StrategyConsumer BehaviorCustomer SatisfactionAdvertisingMarketing ManagementBrand Awareness

Publications per year

1983–2006

21

Publications

21

Consumption as voting: an exploration of consumer empowerment

Deirdre Shaw, Terry Newholm, Roger Dickinson · European Journal of Marketing · 2006 · 370 citations

Consumer Study, Consumer Research, Education +20

Forces Impinging on Long-Term Business-to-Business Relationships in the United States: An Historical Perspective

William W. Keep, Stanley C. Hollander, Roger Dickinson · Journal of Marketing · 1998 · 93 citations

Historical Perspective, Business-to-business Research, United States +18

Marketing Concept and Customer Orientation

Roger Dickinson, Anthony F. Herbst, John O’Shaughnessy · European Journal of Marketing · 1986 · 61 citations

Customer Experience, Market Flow, Customer Orientation +14

Critical Success Factors and Small Business

Roger Dickinson, Charles Ferguson, Sumit Sircar · American Journal of Small Business · 1984 · 59 citations

Small Business Marketing, Management, Business +4

Shiva Nandan, Roger Dickinson · Journal of Consumer Marketing · 1994 · 56 citations

Consumer Uncertainty, Consumer Research, Brand Strategy +16

Rows per page

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