Concepedia

Terence A. Oliva

TA

27

Publications

3.2K

Citations

21

H-Index

1980

Active since

Affiliations

Temple University(Current)

Louisiana State University

University of Pennsylvania

Vanderbilt University

Entrepreneurial Ecosystems

Terence A. Oliva is an author at Temple University specializing in management, business, and strategic management.

Top concepts

BusinessManagementStrategic ManagementMarketingBusiness StrategyIndustrial OrganizationStrategyEconomicsConsumer BehaviorConsumer Research

Publications per year

1980–2009

27

Publications

27

A Catastrophe Model for Developing Service Satisfaction Strategies

Terence A. Oliva, Richard L. Oliver, Ian C. MacMillan · Journal of Marketing · 1992 · 721 citations

Customer Satisfaction, Crisis Management, Consumer Research +17

Play as a Consumption Experience: The Roles of Emotions, Performance, and Personality in the Enjoyment of Games

Morris B. Holbrook, Robert W. Chestnut, Terence A. Oliva et al. · Journal of Consumer Research · 1984 · 551 citations

Online Gaming, Behavioral Decision Making, Competence Motive +24

The Role of the Internet in Supply Chain Management

Richard A. Lancioni, M. F. Smith, Terence A. Oliva · Industrial Marketing Management · 2000 · 424 citations

Business Intelligence, Supply Network, Management +5

Brand equity and the extendibility of brand names

Arvind Rangaswamy, Raymond R. Burke, Terence A. Oliva · International Journal of Research in Marketing · 1993 · 362 citations

Advertising, Brand Equity, Brand Names +6

A Catastrophe Model for Developing Service Satisfaction Strategies

Terence A. Oliva, Richard L. Oliver, Ian C. MacMillan · Journal of Marketing · 1992 · 327 citations

Customer Satisfaction, Catastrophe Model, Service Recovery +7

Rows per page

1–5 of 27