Concepedia
Statistics
Publications
49
Citations
8.4K
H-Index
33
Active since
1990
Affiliations
Cranfield University(Current)
University of Warwick
Henley College
University of South Australia
The Open University
Hugh Wilson is an author at Cranfield University specializing in business, marketing, and marketing management.
Publications per year
1990–2024
State-of-the-art in product-service systems
Tim Baines, Howard Lightfoot, S. Evans et al. · Proceedings of the Institution of Mechanical Engineers Part B Journal of Engineering Manufacture · 2007 · 1.9K citations · Full text
Management, Marketing, Strategic Management +11
Engagement, telepresence and interactivity in online consumer experience: Reconciling scholastic and managerial perspectives
Anne Mollen, Hugh Wilson · Journal of Business Research · 2009 · 1.3K citations
Business, Communication, Marketing +14
Customer experience quality: an exploration in business and consumer contexts using repertory grid technique
Fred Lemke, Moira Clark, Hugh Wilson · Journal of the Academy of Marketing Science · 2010 · 879 citations
Business, Marketing, Marketing Management +11
The Impact of Different Touchpoints on Brand Consideration
Shane Baxendale, Emma K. Macdonald, Hugh Wilson · Journal of Retailing · 2015 · 382 citations · Full text
Business, Marketing, Marketing Management +17
How Business Customers Judge Solutions: Solution Quality and Value in Use
Emma K. Macdonald, Michael Kleinaltenkamp, Hugh Wilson · Journal of Marketing · 2016 · 378 citations
Management, Marketing, Quality Management +14
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