Danielle McCartan‐Quinn

Non-Practice of Theoretically Based Marketing in Small Business—Issues Arising and Their Implications

David Carson, Danielle McCartan‐Quinn · The Journal of Marketing Theory and Practice · 1995 · 58 citations

Business, Marketing, Marketing Management +8

Retail bank customer preferences: personal and remote interactions

Mark Durkin, Danielle McCartan‐Quinn, Aodheen O’Donnell et al. · International Journal of Retail & Distribution Management · 2003 · 44 citations

Business, Marketing, Retail Management +17

Corporate banking in the UK: personal vs remote interaction

Aodheen O’Donnell, Danielle McCartan‐Quinn · International Journal of Bank Marketing · 2002 · 41 citations

Business, Communication, Marketing +13

Issues Which Impact Upon Marketing in the Small Firm

Danielle McCartan‐Quinn · NORMA · 2003 · 28 citations · Full text

Business, Marketing, Marketing Management +14

Marketing to the mature learner: exploring the role of web communications

Mark Durkin, Leanna Filbey, Danielle McCartan‐Quinn · Service Industries Journal · 2013 · 18 citations

Business, Marketing, Marketing Management +7