Michael A. Wiles - Concepedia

Author

Michael A. Wiles

Arizona State University ORCID

Also Known As

Michael A Wiles, Michael A. Wiles

Publications

Citations

H-Index

Concepts

All Affiliations

Arizona State University McGill University McMaster University

About

Michael A. Wiles is an author at Arizona State University specializing in business, management, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	12	12	958
2	Management	12	12	988
3	Education	2	2	48
4	Health Sciences	2	2	261
5	Business Analytics	1	1	105

Michael A. Wiles

Publications

Citations

H-Index

Page 1

	Year	Citations
The Worth of Product Placement in Successful Films: An Event Study Analysis Michael A. Wiles, Anna N. Danielova Journal of Marketing Placement ModalityEntertainment MarketingConsumer UncertaintyBrand StrategyConsumer Research	2009	155
Shareholder value implications of service failures in triads: The case of customer information security breaches Sachin B. Modi, Michael A. Wiles, Saurabh Mishra Journal of Operations Management Service ProviderCustomer SatisfactionShareholder Value ImplicationsRisk ManagementManagement	2014	125
The Effect of Brand Acquisition and Disposal on Stock Returns Michael A. Wiles, Neil A. Morgan, Lopo L. Rego Journal of Marketing Brand AcquisitionsConsumer UncertaintyBrand StrategyConsumer ResearchManagement	2011	124
The Impact of Brand Rating Dispersion on Firm Value Xueming Luo, Sascha Raithel, Michael A. Wiles Journal of Marketing Research Brand DispersionConsumer UncertaintyBrand EquityUpside DispersionBrand Dispersion Fluctuations	2013	121
The Worth of Product Placement in Successful Films: An Event Study Analysis Michael A. Wiles, Anna N. Danielova Journal of Marketing Placement ModalityEntertainment MarketingConsumer UncertaintyBrand StrategyConsumer Research	2009	106
The effect of implementing chatbot customer service on stock returns: an event study analysis Darima Fotheringham, Michael A. Wiles Journal of the Academy of Marketing Science Chatbot Customer ServiceMarket TrendBehavioral FinanceManagementBusiness	2022	105
The effect of customer service on retailers’ shareholder wealth: The role of availability and reputation cues Michael A. Wiles Journal of Retailing Customer ProfitabilityCustomer SatisfactionManagementBusinessConsumer Research	2006	65
Stock Market Response to Regulatory Reports of Deceptive Advertising: The Moderating Effect of Omission Bias and Firm Reputation Michael A. Wiles, Shailendra Pratap Jain, Saurabh Mishra, Marketing Science Consumer ResearchConsumer FraudMisinformationFirm ReputationSecurities Law	2010	62
Marketing experience of CEOs and corporate social performance Saeed Janani, Ranjit M. Christopher, Atanas Nik Nikolov, Journal of the Academy of Marketing Science Firm PerformanceManagementBusiness StrategyCorporate Social ResponsibilityCorporate Governance	2022	53
Attracting Graduates to Sales Positions and the Role of Recruiter Knowledge: A Reexamination Michael A. Wiles, Rosann L. Spiro Journal of Personal Selling and Sales Management EducationHuman Resource ManagementStudent OutcomeAbstractthe RecruiterManagement	2004	32

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