5
Publications
259
Citations
5
H-Index
2013
Active since
Affiliations
Jerry J. Han is an author at University of Technology Sydney specializing in marketing, consumer research, and consumer behavior.
Top concepts
MarketingConsumer ResearchBusinessManagementPsychologyConsumer BehaviorBehavioral EconomicsBehavioral Decision MakingEconomicsMotivation
Publications per year
2013–2023
5
5
Rows per page
1–5 of 5