Concepedia

MyungJin Chung Smale

MC

1

Publications

21

Citations

1

H-Index

2023

Active since

Affiliations

Sungkyunkwan University(Current)

MyungJin Chung Smale is an author at Sungkyunkwan University specializing in consumer motivation, consumer engagement, and economics.

Top concepts

Publications per year

2023–2023

1

Publications

1

How power increases preference for experiential purchases but not for material purchases

Jerry J. Han, MyungJin Chung Smale, Jiyoung Lee · Psychology and Marketing · 2023 · 21 citations · Full text

, , +22

Rows per page

1–1 of 1