Concepedia
Statistics
Publications
11
Citations
2.2K
H-Index
Active since
1997
Affiliations
Babson College(Current)
University of Tennessee at Knoxville
Universitat Ramon Llull
Ken Matsuno is an author at Babson College specializing in management, strategic management, and marketing strategy.
Publications per year
1997–2019
The Effects of Entrepreneurial Proclivity and Market Orientation on Business Performance
Ken Matsuno, John T. Mentzer, Ayşegül Özsomer · Journal of Marketing · 2002 · 1K citations
Management, Entrepreneurship, Strategic Management +12
The Effects of Strategy Type on the Market Orientation–Performance Relationship
Ken Matsuno, John T. Mentzer · Journal of Marketing · 2000 · 656 citations
Business, Strategic Management, Strategy +9
A conceptual and empirical comparison of three market orientation scales
Ken Matsuno, John T. Mentzer, Joseph O. Rentz · Journal of Business Research · 2003 · 191 citations
Business, Marketing, Marketing Management +8
Application of the means‐end value hierarchy model to understanding logistics service value
John T. Mentzer, Stephen M. Rutner, Ken Matsuno · International Journal of Physical Distribution & Logistics Management · 1997 · 114 citations
Management, Marketing, Customer Relationship Management +12
Investigating the antecedents and outcomes of customer firm transaction cost savings in a supply chain relationship
Neeraj Bharadwaj, Ken Matsuno · Journal of Business Research · 2005 · 103 citations
Management, Operations Management, Supply Chain Management +14
1–5 of 11