Concepedia
Statistics
Publications
4
Citations
407
H-Index
Active since
2006
Affiliations
University of Houston(Current)
Michigan State University
Joël Le Bon is an author at University of Houston specializing in marketing, management, and marketing management.
Publications per year
2006–2012
Gaining and leveraging customer-based competitive intelligence: the pivotal role of social capital and salesperson adaptive selling skills
Douglas E. Hughes, Joël Le Bon, Adam Rapp · Journal of the Academy of Marketing Science · 2012 · 188 citations
Management, Marketing, Marketing Management +17
The impact of individual and managerial factors on salespeople's contribution to marketing intelligence activities
Joël Le Bon, Dwight Merunka · International Journal of Research in Marketing · 2006 · 95 citations
Management, Marketing, Marketing Management +7
The Marketing–Sales Interface at the Interface: Creating Market-Based Capabilities through Organizational Synergy
Douglas E. Hughes, Joël Le Bon, Avinash Malshe · Journal of Personal Selling and Sales Management · 2012 · 92 citations
Business, Marketing, Strategic Management +8
The dilemma of outsourced customer service and care: Research propositions from a transaction cost perspective
Joël Le Bon, Douglas E. Hughes · Industrial Marketing Management · 2009 · 32 citations
Management, Operations Management, Supply Chain Management +16
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