James E. Zemanek

How does personalization affect brand relationship in social commerce? A mediation perspective

Trang P. Tran, Michelle van Solt, James E. Zemanek · Journal of Consumer Marketing · 2020 · 34 citations

Digital Marketing, Social Commerce, Brand Relationship +24

Updating the Adaptive Selling Behaviours: Tactics to Keep and Tactics to Discard

Susan DelVecchio, James E. Zemanek, Roger P. McIntyre et al. · Journal of Marketing Management · 2004 · 23 citations

Adaptive Selling, Consumer Research, Market Design +19

Relationship Flexibility in a 3PL Context: Impacts of Network Embeddedness,<i>Guanxi,</i>and Explicit Contract

Haozhe Chen, James E. Zemanek, Yu Tian · Journal of Marketing Channels · 2015 · 21 citations

5G Network Slicing, Engineering, Network Analysis +23

Traceability in the Supply Chain

John F. Kros, Ying Liao, Jon F. Kirchoff et al. · International Journal of Applied Logistics · 2018 · 21 citations

Traceability Initiatives, Product Traceability, Business Intelligence +9

Buyers’ Perceptions of Salesperson Tactical Approaches

Susan DelVecchio, James E. Zemanek, Roger P. McIntyre et al. · Journal of Personal Selling and Sales Management · 2003 · 20 citations · Full text

Customer Satisfaction, Specific Sales Tactics, Consumer Research +18