Sami Kajalo

An Empirical Study of the Drivers of Consumer Acceptance of Mobile Advertising

Marko Merisavo, Sami Kajalo, Heikki Karjaluoto et al. · Journal of Interactive Advertising · 2007 · 294 citations

Customer Satisfaction, Digital Marketing, Targeted Advertising +18

Market orientation, entrepreneurial orientation and business performance among small retailers

Sami Kajalo, Arto Lindblom · International Journal of Retail & Distribution Management · 2015 · 130 citations

Market Orientation, Digital Marketing, Brand Strategy +20

Market-Sensing Capability and Business Performance of Retail Entrepreneurs

Arto Lindblom, Rami Olkkonen, Lasse Mitronen et al. · Contemporary Management Research · 2008 · 68 citations · Full text

The effectiveness of targeted mobile advertising in selling mobile services: an empirical study

Marko Merisavo, Jari Vesanen, Antti Arponen et al. · International Journal of Mobile Communications · 2006 · 63 citations

Customer Satisfaction, Digital Marketing, Targeted Advertising +16

Exploring the links between ethical leadership, customer orientation and employee outcomes in the context of retailing

Arto Lindblom, Sami Kajalo, Lasse Mitronen · Management Decision · 2015 · 38 citations

Employee Involvement, Customer Satisfaction, Job Satisfaction +15