Concepedia

Jochen Reiner

JR

Statistics

Publications

3

Citations

99

H-Index

3

Active since

2011

Affiliations

Goethe University Frankfurt(Current)

Jochen Reiner is an author at Goethe University Frankfurt specializing in business, customer satisfaction, and management.

Top concepts

BusinessMarketingManagementConsumer ResearchCustomer SatisfactionEconomicsGame TheoryBrand EquityCommunicationAuction Theory

Publications per year

2011–2019

3

Publications

3

A Cross-National Investigation into the Marketing Department's Influence Within the Firm: Toward Initial Empirical Generalizations

Peter C. Verhoef, Peter S. H. Leeflang, Jochen Reiner et al. · Journal of International Marketing · 2011 · 71 citations · Full text

Customer Satisfaction, Perceived Md Influence, Cross-national Investigation +15

Decomposing the effects of online customer reviews on brand, price, and product attributes

Daniel S. Kostyra, Jochen Reiner, Martin Natter et al. · International Journal of Research in Marketing · 2015 · 15 citations · Full text

Marketing, Customer Satisfaction, Online Customer Behavior +9

Prospect theory in a dynamic game: Theory and evidence from online pay-per-bid auctions

Tobias Brünner, Jochen Reiner, Martin Natter et al. · Journal of Economic Behavior & Organization · 2019 · 13 citations

Economics, Electronic Auction, Dynamic Pricing +11

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