Simon J. Blanchard

Beyond Income: Dynamic Consumer Financial Vulnerability

Linda Court Salisbury, Gergana Y. Nenkov, Simon J. Blanchard et al. · Journal of Marketing · 2022 · 53 citations

Social Sciences, Economics, Marketing +15

Repayment Concentration and Consumer Motivation to Get Out of Debt

Keri L. Kettle, Remi Trudel, Simon J. Blanchard et al. · Journal of Consumer Research · 2016 · 48 citations

Social Sciences, Economics, Psychology +13

Consumer substitution decisions: an integrative framework

Rebecca W. Hamilton, Debora V. Thompson, Zachary G. Arens et al. · Marketing Letters · 2014 · 46 citations

Business, Marketing, Marketing Management +11

Evidence-based recommendations for designing free-sorting experiments

Simon J. Blanchard, Ishani Banerji · Behavior Research Methods · 2015 · 43 citations · Full text

Public Health, Biostatistics, Economics +5

The Favor Request Effect: Requesting a Favor from Consumers to Seal the Deal

Simon J. Blanchard, Kurt A. Carlson, Jamie D. Hyodo · Journal of Consumer Research · 2016 · 39 citations

Business, Marketing, Marketing Management +9