Concepedia

Molly Eckman

ME

Statistics

Publications

25

Citations

2.3K

H-Index

18

Active since

1990

Affiliations

Colorado State University(Current)

Pennsylvania State University

University of Delaware

Molly Eckman is an author at Colorado State University specializing in business, marketing, and retail marketing.

Publications per year

1990–2016

25

Publications

25

Application of the Stimulus-Organism-Response model to the retail environment: the role of hedonic motivation in impulse buying behavior

Hyo-Jung Chang, Molly Eckman, Ruoh‐Nan Yan · The International Review of Retail Distribution and Consumer Research · 2011 · 475 citations

Business, Behavioral Sciences, Psychology +13

The International Review of Retail, Distribution and Consumer Research

Molly Eckman, Sema Sakarya, Karen H. Hyllegard et al. · 2015 · 388 citations

Business, Marketing, Retail Management +14

Toward a Model of the In-Store Purchase Decision Process: Consumer Use of Criteria for Evaluating Women's Apparel

Molly Eckman, Mary Lynn Damhorst, Sara J. Kadolph · Clothing and Textiles Research Journal · 1990 · 341 citations

Business, Marketing, Retail Management +13

Market selection for international expansion

Sema Sakarya, Molly Eckman, Karen H. Hyllegard · International Marketing Review · 2007 · 253 citations

Business, Business Economics, International Business +13

Moderating effects of situational characteristics on impulse buying

Hyo Jung Chang, Ruoh‐Nan Yan, Molly Eckman · International Journal of Retail & Distribution Management · 2014 · 172 citations

Business, Marketing, Retail Management +15

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