Christine Lai-Bennejean

Social media in B2B sales: Why and when does salesperson social media usage affect salesperson performance?

Melanie Bowen, Christine Lai-Bennejean, Alexander Haas et al. · Industrial Marketing Management · 2021 · 79 citations

Management, Marketing, Marketing Management +12

Building and Leveraging Interpersonal Trust Within and Across MNE Subsidiaries: A Social Exchange Perspective

Christine Lai-Bennejean, Barjinder Singh, Abdullah A. Alshwer et al. · Journal of International Management · 2014 · 33 citations

Social Sciences, International Business, Organization Studies +16

The Effect of Individual Market Orientation on Sales Performance: An Integrated Framework for Assessing the Role of Formal and Informal Communications

Christine Lai-Bennejean · The Journal of Marketing Theory and Practice · 2016 · 22 citations

Management, Marketing, Marketing Management +15

The role of formal information sharing in key account team effectiveness: does informal control matter and when

Christine Lai-Bennejean, Ying Yang · Journal of Personal Selling and Sales Management · 2017 · 21 citations

Management, Accountancy, Organizational Behavior +14

Impacts of salespeople’s biased and unbiased performance attributions on job satisfaction: the concept of misattributed satisfaction

Christine Lai-Bennejean, Lauren Skinner Beitelspacher · European Journal of Marketing · 2020 · 11 citations · Full text

Social Sciences, Psychology, Social Psychology +15