Concepedia

Amir Zaib Abbasi

AZ

Statistics

Publications

47

Citations

2.1K

H-Index

25

Active since

2017

Affiliations

King Fahd University of Petroleum and Minerals(Current)

Universiti Teknologi Petronas

Shaheed Zulfiqar Ali Bhutto Institute of Science and Technology

Wilfrid Laurier University

University of Vienna

Amir Zaib Abbasi is an author at King Fahd University of Petroleum and Minerals specializing in marketing, consumer behavior, and business.

Publications per year

2017–2025

47

Publications

47

Investigating the impact of social media images’ value, consumer engagement, and involvement on eWOM of a tourism destination: A transmittal mediation approach

Amir Zaib Abbasi, Rodoula H. Tsiotsou, Khalil Hussain et al. · Journal of Retailing and Consumer Services · 2022 · 214 citations

Management, Marketing, Tourism Management +17

Integrating the S-O-R Model to Examine Purchase Intention Based on Instagram Sponsored Advertising

Ali Hussain, Ding Hooi Ting, Amir Zaib Abbasi et al. · Journal of Promotion Management · 2022 · 119 citations

Business, Marketing, Marketing Management +17

Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty: A PLS-SEM-based multi-sequential approach

Amir Zaib Abbasi, Raouf Ahmad Rather, Ding Hooi Ting et al. · Journal Of Vacation Marketing · 2022 · 113 citations

Business, Marketing, Marketing Management +17

The effects of consumer esports videogame engagement on consumption behaviors

Amir Zaib Abbasi, Muhammad Asif, Linda D. Hollebeek et al. · Journal of Product & Brand Management · 2020 · 99 citations

Business, Marketing, Marketing Management +17

Local food consumption values and attitude formation: the moderating effect of food neophilia and neophobia

Khalil Hussain, Amir Zaib Abbasi, S. Mostafa Rasoolimanesh et al. · Journal of Hospitality and Tourism Insights · 2022 · 96 citations

Management, Social Psychology, Tourism Management +17

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