Statistics
Publications
6
Citations
375
H-Index
6
Active since
1962
Affiliations
Texas Tech University(Current)
Donald L. Shawver is an author at Texas Tech University specializing in management, marketing, and business strategy.
Publications per year
1962–1991
6
6
Management Science in Marketing
Donald L. Shawver, David B. Montgomery, Glen L. Urban · Journal of Marketing · 1970 · 134 citations
Mathematical Models and Methods in Marketing
Sidney Hoos, Frank M. Bass, Robert D. Buzzell et al. · Journal of Farm Economics · 1962 · 96 citations
Shelby D. Hunt, Donald L. Shawver, William G. Nickels et al. · Journal of Macromarketing · 1981 · 87 citations
Donald L. Shawver · Journal of Marketing · 1976 · 18 citations
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