Frank M. Bass - Concepedia

Author

Frank M. Bass

The University of Texas at Dallas

Also Known As

Bass, Frank M., F Bass, F M DE BASS, F. M. Bass, FRANK BASS, Frank Bass, Frank M. Bass, Patrick Emerson

136

Publications

25.8K

Citations

H-Index

138

Concepts

All Affiliations

The University of Texas at Dallas Purdue University West Lafayette University of Chicago The University of Texas at Austin

About

Frank M. Bass is an author at The University of Texas at Dallas specializing in marketing, business, and management.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	41	57	15.7K
2	Engineering	6	6	279
3	Arts	2	2	144
4	Education	1	1	78
5	Law	1	1	105

Frank M. Bass

Publications

17.2K

Citations

H-Index

Page 1

	Year	Citations
A New Product Growth for Model Consumer Durables Frank M. Bass Management Science Digital MarketingGrowth ModelConsumer ResearchBusiness AnalyticsBuying Behavior	1969	5.8K
A New Product Growth for Model Consumer Durables Frank M. Bass Management Science Consumer UncertaintyGrowth ModelConsumer ResearchBuying BehaviorManagement	2004	2.4K
A Diffusion Theory Model of Adoption and Substitution for Successive Generations of High-Technology Products John A. Norton, Frank M. Bass Management Science New TechnologiesInnovation AdoptionHigh-technology ProductsTechnology AdoptionEconomic Growth	1987	942
Why the Bass Model Fits without Decision Variables Frank M. Bass, Trichy V. Krishnan, Dipak C. Jain Marketing Science Marketing AnalyticsBehavioral Decision MakingEmpirical Adoption CurveConsumer ResearchDecision Analysis	1994	829
Comments on “A New Product Growth for Model Consumer Durables The Bass Model” Frank M. Bass Management Science Bass Model ”Consumer ResearchBusiness Model CanvasModel Consumer DurablesManagement	2004	499
The Relationship Between Diffusion Rates, Experience Curves, and Demand Elasticities for Consumer Durable Technological Innovations Frank M. Bass The Journal of Business	1980	429
Diffusion of New Products: Empirical Generalizations and Managerial Uses Vijay Mahajan, Eitan Muller, Frank M. Bass Marketing Science EconomicsTechnology DiffusionEmpirical GeneralizationManagementBusiness	1995	377
The Theory of Stochastic Preference and Brand Switching Frank M. Bass Journal of Marketing Research EconomicsChoice ModelBrand EquityBehavioral Decision MakingBrand Choice Behavior	1974	303
Adjusting Stated Intention Measures to Predict Trial Purchase of New Products: A Comparison of Models and Methods Linda F. Jamieson, Frank M. Bass Journal of Marketing Research	1989	273
Empirical Generalizations and Marketing Science: A Personal View Frank M. Bass Marketing Science Marketing AnalyticsEmpirical GeneralizationHistory Of MarketingManagementConsumer Research	1995	232

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