Concepedia

John A. Norton

JA

Statistics

Publications

3

Citations

1.2K

H-Index

3

Active since

1987

Affiliations

University of Virginia(Current)

John A. Norton is an author at University of Virginia specializing in new product development, business, and business economics.

Publications per year

1987–1994

3

Publications

3

A Diffusion Theory Model of Adoption and Substitution for Successive Generations of High-Technology Products

John A. Norton, Frank M. Bass · Management Science · 1987 · 944 citations

, , +16

Optimal Entry Timing for a Product Line Extension

Lynn O. Wilson, John A. Norton · Marketing Science · 1989 · 204 citations

, , +17

Integrating R&D and marketing: a comparison of practices in the Japanese and American chemical industries

John A. Norton, Mark E. Parry, X. Michael Song · IEEE Transactions on Engineering Management · 1994 · 36 citations

, , +5

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