David B. Montgomery

First-mover advantages

Marvin B. Lieberman, David B. Montgomery · Strategic Management Journal · 1988 · 3.7K citations · Full text

Management, Organizational Behavior, Strategic Management +10

First-mover (dis)advantages: retrospective and link with the resource-based view

Marvin B. Lieberman, David B. Montgomery · Strategic Management Journal · 1998 · 827 citations

Management, Strategic Management, Strategy +17

Charting New Directions for Marketing

George S. Day, David B. Montgomery · Journal of Marketing · 1999 · 438 citations

Business, Marketing, Marketing Management +3

Export performance as an antecedent of export commitment and marketing strategy adaptation

Luís Filipe Lages, David B. Montgomery · European Journal of Marketing · 2004 · 329 citations · Full text

Business, International Business, Marketing +12

Stochastic Models of Buying Behavior.

J. St. G. Jephcott, W. F. Massey, David B. Montgomery et al. · Journal of the Royal Statistical Society Series A (General) · 1971 · 239 citations

Social Sciences, Economics, Marketing +11